Direct traffic: traffic that comes from direct sources like entering the domain name in the browser’s search bar.Other than organic and paid search traffic, websites can also attract… You can drive more organic website traffic by ranking your site content on search engine results pages (SERPs) via search engine optimization (SEO). The other side of search engine traffic is paid traffic (paid search traffic), which are visits that come from clicking on pay-per-click (PPC) advertisements on the results page.Īll traffic from search engines can be either categorized as organic or paid. Organic traffic (or organic search traffic) is the traffic that visits a website after making a search and clicking on an organic search result.
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